The successful collaboration of Ashli and Li-ran results from synergy and a combination of forces over many years, with each company contributing its capabilities to create a solid and capable group. This group also has the highest construction classification – C5 and is, therefore, both the developer and the executing contractor.
Ashli, led by Asher Alon, has extensive experience and proven capabilities in building dozens of projects over the years. Asher was one of the first developers to identify the potential for urban renewal in significant raze and rebuild (Pinui Binui – demolition and reconstruction) complexes. Asher broke through, turned a vision into reality, and was the first to initiate and carry out largeraze and rebuild (Pinui Binui – demolition and reconstruction) projects in Tel Aviv and Ra’anana. The urban renewal complexes the company has built are the right marker for planning and quality. The fact that Ashli carries out the projects herself allows her to be in charge of the entire construction process until the delivery of a perfect apartment. The hundreds of satisfied tenants are the best evidence of the company’s professionalism. Ashli’s great strength and proven abilities are reflected in a high ranking in the rating companies BDI and Dun & Bradstreet.
Li-ran, led by Roni Brik, has built residential projects throughout Israel for over 30 years. Roni, who served as chairman of the Association of Contractors, brings a broad view of the real estate industry, translating into extensive work in the field. The company maintains uncompromising quality and emphasizes punctuality and the residents’ satisfaction. The company is known for the high level of design and finishing of the buildings it builds using the latest construction methods and technologies. The great trust that customers acquire in the company, together with the support of the leading financial institutions in the country, enables it to initiate projects in the best locations in the country.